Mangro – Earning Money by Generating Learning Roadmaps
A platform that connects learners with personalized educational paths while creating income opportunities for content creators.
Project Journey
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Project Overview
Mangro is a platform that helps learners find personalized educational paths while allowing content creators to monetize their expertise by creating and selling learning roadmaps. This case study explores the UX design process for creating an intuitive platform that balances learner needs with creator monetization.
Duration
6 weeks
Role
UX Designer & Researcher
Tools
Figma, Miro, UserTesting, Google Analytics
Team
Individual project
Project Goals
Design a platform that effectively connects learners with personalized educational content while providing sustainable monetization opportunities for content creators.
Problem & Research
Problem Statement
Online learning platforms often fail to provide personalized learning paths, while content creators struggle to monetize their expertise effectively. Learners get overwhelmed by choice, and creators lack direct monetization tools.
A. Learner Research
Conducted interviews with 15 learners to understand their pain points with current educational platforms and their preferences for learning paths.
Learner research findings and personas
B. Creator Monetization Analysis
Surveyed 50 content creators to understand their monetization challenges and preferences for new revenue streams.
Creator monetization analysis and insights
C. Competitive Landscape
Analyzed existing learning platforms to identify gaps and opportunities for a new approach to educational content delivery.
Competitive analysis and market gaps
Research Methods
- User interviews with 15 learners across different skill levels
- Survey of 50 content creators about monetization challenges
- Competitive analysis of existing learning platforms
- Usability testing of current educational platforms
- Market research on learning path preferences
Key Insights
- Learners want structured, personalized paths rather than scattered resources
- Content creators need flexible monetization beyond traditional course sales
- Trust and credibility are crucial for both learners and creators
- Gamification elements increase engagement and completion rates
- Mobile-first approach is essential for modern learners
Solution & Design Process
Solution Concept
Create a two-sided marketplace where learners can discover personalized learning roadmaps created by experts, while creators can monetize their knowledge through flexible pricing models and direct learner relationships.
A. Platform Architecture
Designed a scalable information architecture that supports both learner discovery and creator content management.
Platform information architecture and user flows
B. Learning Path Design
Created intuitive interfaces for discovering and following personalized learning roadmaps with clear progress indicators.
Learning path interface design and user experience
C. Creator Dashboard
Developed comprehensive tools for creators to manage their content, track earnings, and engage with their learner community.
Creator dashboard and monetization tools
Key Features
- Personalized roadmap recommendations based on learning goals and current skill level
- Flexible creator monetization with multiple pricing tiers
- Progress tracking and gamification elements
- Community features for peer learning and creator interaction
- Mobile-first responsive design for accessibility
Design Process
- User journey mapping for both learners and creators
- Information architecture design for complex content organization
- Wireframing and prototyping of key user flows
- Usability testing with target users
- Iterative design improvements based on feedback
Impact & Reflection
Key Metrics
Quantitative results from user testing and feedback
C. Platform Scalability
Designed the platform architecture to support growth and additional features for future development.
Platform scalability and future roadmap
Reflection
This project highlighted the importance of designing for multiple user types within a single platform. The key was creating clear value propositions for both sides while maintaining simplicity in the user experience.
Next Steps
- Implement advanced recommendation algorithms for better personalization
- Develop mobile app for improved accessibility
- Create creator onboarding program to ensure quality content
- Build analytics dashboard for creators to track learner engagement
Interactive Prototypes
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Learning Path Discovery
Interactive prototype showing how learners discover personalized learning roadmaps
Creator Dashboard
Prototype demonstrating the creator monetization and content management tools
Mobile Learning Experience
Mobile-first prototype showcasing the responsive learning interface
Design Gallery
Explore the complete visual journey and design process
Learner Research
Creator Analysis
Competitive Analysis
Platform Architecture
Learning Paths
Creator Dashboard
Design Gallery
Explore the complete visual journey and design process
Learner Research
Creator Analysis
Competitive Analysis
Platform Architecture
Learning Paths
Creator Dashboard
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