Detailed explorations of design challenges, user research insights, and the solutions that made a difference.
Showing 6 case studyies
I love Zalando's generous return policy—but as a product designer (and a frequent buyer), I kept wondering about the cost to the business and the planet. After one of those 'try-every-size' shopping sprees, I turned my curiosity into a project: could I help people feel confident about size before checkout, without killing the joy of fashion discovery?
Mangro is a platform that helps learners find personalized educational paths while allowing content creators to monetize their expertise by creating and selling learning roadmaps. This case study explores the UX design process for creating an intuitive platform that balances learner needs with creator monetization.
This case study explores the challenges users face with spam email management in Gmail and proposes UX improvements to make email organization more intuitive and efficient.
Comprehensive analysis of Duolingo's diverse user base and design inclusivity challenges. This research identifies user groups that struggle with Duolingo and analyzes why the platform does not fully meet their needs, ultimately providing design recommendations to improve inclusivity.
Creating user-centered experiences through systematic wireframing and prototyping before development. This process involves defining comprehensive user stories, mapping user flows, and building HTML-based low-fidelity prototypes for early testing and validation.
After analyzing user behavior over three months, we found that 35% of users who add money to their wallets never actually use it. This usability test identified the frictions preventing confident checkout and validated design changes that improved completion rates.